Israel-based company Plus500 said it had purchased EZ Invest Securities, expanding its footprint in the booming Japanese financial market.
Plus500 broker announced plans to enter the Japanese market after the successful acquisition of EZ Invest Securities, Co., Ltd. EZ Invest is a Japanese broker licensed as a Type 1 Financial Instruments Business Operator under the Japanese Financial Services Agency (FSA). As a member of the Japan Securities Dealers Association (JSDA) and Japan Financial Futures Association (FFAJ), EZ Invest offers CFDs and OTC Foreign Exchange.
This acquisition is a major step taken by Plus500 to strengthen its strategic position as a global multi-asset fintech group. After successfully securing the Estonian license last February, Plus500 is now looking to diversify the company's geographic footprint through a direct presence in the Japanese trading market.
Plus500 will apply its financial strengths and advanced technology, such as its exclusive trading platform and marketing expertise to scale and grow the company's business in Japan. David Zruia, Chief Executive Officer of Plus500, said:
"We are delighted to announce our entry into the Japanese market, with the acquisition of EZ Invest. This acquisition represents an important strategic step for Plus500 as we continue to strengthen our position as a global multi-asset fintech group, by further diversifying our geographic footprint. I am excited about the opportunities available in the substantial Japanese retail trading market and, given Plus500’s considerable technical expertise and robust financial capability, I am confident that we will be able to maximize this opportunity."