Pepperstone and Adelaide Strikers have entered into a strategic partnership that will allow the company's logo to be displayed on the players' uniforms.
One of Australia's top cricket teams, Adelaide Strikers, welcomes Pepperstone as their Main Partner for BBL|12. Through this partnership, the Pepperstone logo will be displayed on the Strikers' chest and sleeves during BBL|12.
Cricket is the most popular sport in Australia, especially from September to April. Cricket matches can gather more than 2 million fans every year. For the Australian broker, this is an excellent opportunity to build brand awareness.
Pepperstone CMO Tony Gruebner said the partnership with Strikers was an exciting opportunity given that Australia is a key growth area for Pepperstone and that the cricket index is strong with Australian clients. Thus, it is a natural strategic alignment for Pepperstone both on a domestic level and more broadly on a global scale. terms of broadcasting and exposure to other international markets.
South Australian Cricket Association Chief Commercial Officer Phil King said Pepperstone was the perfect company for the Strikers to partner with. "Everyone at the Adelaide Strikers is excited that an award-winning company in Pepperstone is joining the Strikers family. We applaud their genuine commitment to helping customers master the art of trading and their faultless commitment to outstanding service, a value that we share at SACA. We are thrilled to begin our partnership with Pepperstone on Wednesday, December 14 at Adelaide Oval."