Vantage is collaborating with automotive Youtuber Supercar Blondie to bring a new ESG Program in the form of producing electric vehicles, promoting gender equality, and highlighting climate change.

Multi-asset broker Vantage collaborated with Supercar Blondie, an Australian automotive influencer and YouTuber, to launch an environmental, social and governance (ESG) program.

Vantage said the partnership would focus on innovation in producing electric vehicles, promoting gender equality, and highlighting climate change.

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Based in the United Arab Emirates, Alexandra Mary 'Alex' Hirschi otherwise known as Supercar Blondie has been invited by Vantage to appear at the Blue Carbon international off-road racing series Extreme E during race week in Sardinia, Italy.

Marc Despallieres, Chief Strategy & Trading Officer of Vantage, said he is delighted that the Blondie Supercar is joining the company on its ESG journey.

"It was clear that contributing to the world around us is something we really care about, and the launch of the ESG program, together with our collaboration with Alex, is a way to consolidate all these efforts and to encourage participation," Despallieres added.

The aim of this initiative is not only to restore the vital seagrass ecosystem but also to officially support the efforts of its employees. The ASIC-regulated broker explains, "The Vantage company's ESG journey itself is driven by the passion shown by its employees to make the world a better place. His employees across the region have implemented local ESG projects for their local communities over the years, from volunteer work and donations to fundraising and education."