FC Bayern signs a sponsorship deal with Libertex until the end of the 2024-25 season. Libertex is expected to pay a decent amount of money for this partnership.

Forex broker Libertex has signed a sponsorship deal for German football giant FC Bayern. The Cyprus-based company is FC Bayern's first online trading partner in the field of CFD and FX trading (B2C sector).

The multi-year deal will run from this year until the end of the 2024-25 season. Although neither the deal nor the full financial terms have been officially disclosed, according to industry experts, Libertex is expected to pay a decent amount for such a luxury. Sponsoring a sports club is not the first time for Libertex. Previously, the company had sponsored Premier League team Tottenham Hotspur.

"With over 290,000 members, FC Bayern is the sports club with the biggest membership worldwide. Like their club, the fans are particularly hungry for success, but also show themselves to be fair and level-headed after defeats, which impressed us," says Michael Geiger, CEO of Libertex. "We are delighted to be the official online trading partner of Germany’s most successful club with immediate effect."

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Andreas Jung, a member of the marketing board of FC Bayern said that Libertex is an innovative company in a growing global market. FC Bayern looks forward to establishing a constructive partnership with one of the leading online trading platforms for experienced traders. Libertex will take advantage of advertising opportunities via the club's various communication channels as well as engage with supporters and the club's social networks.

In addition, the Libertex brand will be featured on the LED perimeter advertising system at Munich's Allianz Arena on match days.